It is important to understand that one thing is to get the targeted website visitors but is another to keep them there and take relevant action. Let’s proceed

Targeted website visitors are people like yourself that have landed on a page because they were
looking for it. So if you answer this question, How did I get to this page? The chances are that you
typed into the search engine: “how to get targeted website visitors” You therefore become an targeted visitor. To understand how to get targeted website visitors, one must understand the intent of the searcher.

To understand the intentions of the searcher, one then has to comprehend what the searcher is looking for. In basic terms, make the page target the words that the user was looking for. So for example, you are searching for ‘how to get targeted website visitors’ and you end up on a page about ‘how to teach

your cat to sing’ is classed as irrelevant. This was not the intent of the searcher. The page does not target user. In this case, the only action that the user will take is click the exit button and move
on. Google is seen as the biggest most successful search engine in the online world. Much of their success is attributed to research and development and still more research.

A key part of Google existence is to serve up results that are relevant to the searcher. If the results are not what the searcher is looking for then they will go elsewhere. In fact, Yahoo and Bing search engines also seek to provide relevant results for their users.

Where ever the user finds you (and it is not just search engines) the words that you put in front of
them must speak to them. Look at it like this. You are in a shopping mall. There are a row of shops upstairs and downstairs. You have a rough idea what you are looking for. There are a number of choices to get what you need. Some however, just do not look right (for whatever reason) so you walk on by.

Even when you walked in the store, it did not feel right (for whatever reason) so you came out more quickly. Whilst in store, you found that they ran out of stock but nothing else pleased you. This is how it is with websites – not really what you are looking for.

So how to get targeted website visitors to your website. Give them what they want. Once you give them what they so desire, ensure that there are other related stuff for them. If you use adverts, make the words speak volumes. Make the words jump out at your potential visitors.

Go where the visitors hang out and then target them. Take a leaf out of Google’s business objective, serve up relevant, targeted pages. There are many social communities online that you can search for. Now put yourself in the user’s shoes in how you look for information.

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